About the role:

We seek a dynamic and experienced Chief Marketing Officer (CMO) to lead our marketing efforts and elevate our global presence in the iGaming industry. The ideal candidate will have a proven track record in building successful marketing strategies and leading teams to achieve ambitious growth objectives. 

What's in it for you:

• Flat company structure with minimal bureaucracy
• Be the first CMO and lead by example

What you'll do:

• Develop and implement a cohesive marketing strategy to increase the overall performance and market share across several markets
• Manage and expand a multi-brand presence
• If needed revise the existing marketing mix and implement changes together with the team. Good knowledge of major acquisition channels: performance marketing, PPC, ASO, PWA, SEO/SEM, social, partnerships and other digital channels
• Implementing strategies to increase player retention and increase their LTV, including through personalized marketing campaigns and loyalty program
• Using data to optimize marketing campaigns, improve ROI and analyze customer behaviour
• Manage marketing budgets and allocate funds strategically to maximize ROI
• Lead and mentor the marketing team, fostering a culture of excellence and continuous improvement
• Ensure consistency of all marketing activities with the overall goals of the company
• Development and monitoring of KPIs to evaluate the effectiveness of marketing campaigns
• Interaction with other departments to coordinate joint projects and initiatives

What we expect from you:

• A minimum of 5 years in the senior marketing role in the iGaming industry
• Deep knowledge and experience in the development and implementation of marketing strategies
• Understanding of the role of crypto and blockchain in iGaming is a significant advantage
• Excellent leadership and management skills
• Strong analytical skills and ability to make data-driven decisions
• Experience in managing significant marketing budgets and optimizing costs
• Excellent communication and presentation skills
• Fluency in English

What we offer:

• "No bureaucracy" start-up environment
• Competitive salary
• Flexible working hours
  
• Hybrid work, we have a brand new office in Ülemiste City
• A diverse and inclusive workplace
  
• Sports compensation via Stebby
• 28 calendar days of annual leave
• Complimentary company merchandise
  
• Full relocation support